You see, Elsibaton is a dummy word I'm using to test how Google finds and indexes new webpages. Yes, this is a test page! I've got links to Elsibaton, pictures of Elsibaton, and enough text talking about Elsibaton that sooner or later, Google will figure out this page is relevant to Elsbaton.
The question is, will it give greater priority to Elsibaton in boldface or plain text? A strange question, but knowing how Google works can help me better "optimize" webpages to be found by search engine traffic.